Are the days when a business could get by on providing a good value alone gone now that Gen Z is demanding good values from the brands they do business with?
Before there were endless dating apps, sex robots, and little blue pills, marketing and sex have been linked for centuries. And of course, selling sexual acts has long been referred to as “the world’s oldest profession” for good reason.
Making smart choices, considering the dangers before handing off your data on silly internet quizzes, and using privacy-focused search engines can help. But you can’t stop it. It’s far too late for that.
The powers that be will always be looking to their marketing departments to help shape our preferences, and they’ll continue to hone in on their targets (us) with more precision.
Following in the footsteps of the original porn-based lifestyle brand, Playboy, Pornhub is hoping to make their brand more accessible, more approachable, and find that FADS Book Middle Path towards profits from a broader market.
If you haven't read the book yet, buy it now, and learn more about how companies like Endo study our data, form messaging, and convince us to buy their products.
Quality Meats, a creative agency, teamed up with a group of urologists to highlight a fact about COVID-19 that they thought might influence some of the vaccine-hesitant American men to get the vaccine.